A place where the past meets great hospitality
In the heart of Stafford’s historic Greengate Street, the Swan Hotel stands as a captivating blend of past and present. Once an 18th‑century coaching inn where post‑horses clattered into the courtyard, it now welcomes travellers in stylish rooms with modern comfort. The bar spans two atmospheric rooms, while the coffee shop offers a gentle morning cup of joe. Seasonal, locally sourced fare delights in the brasserie, and a charming courtyard garden basks in summer. With fireside warmth, gracious service, and a reputation for excellent breakfast, the Swan is quite the refined stopover.
A Classic Collection Hotel
Experience The Difference
A stay in our Classic Collection hotels offers a comfortable and welcoming experience. Thoughtful touches and a friendly atmosphere mean you’ll feel right at home, and maybe not want to leave.
Stay & Explore
Classic bedrooms are designed for comfort and function with the added touches that make the difference and leave you with a lasting impression. Choose from our selection to suit all and just relax and unwind.
Food & Drink
Menus are inspired by Modern British food, with many ingredients and produce sourced locally. A unique character shows through from our chefs in dishes, so all that remains is for you to come and try our food and carefully chosen drinks.
Meetings & Gatherings
These should be firmly established in the calendar. Business or pleasure, our spaces and cosy corners are characterful & varied. Turning the wheels of industry or planning a get-together, contact us today.
A Magical Christmas Awaits
Christmas arrives with a twinkle and a glass raised in cheer. From the scents of mulled wine, open fires and festive feasts served crafted with care, every detail is wrapped in genuine warmth and flair. Whether staying overnight or just popping in for one of our many celebrations, expect good, tasty food, great company, and that unmistakable glow of a Christmas well spent.
Meet The Dream Team
Simply divine, you'll find our team charming, attentive and fabulous, making your visit just splendid from start to finish.
Inn Room Features To Make You Smile
Classic Rooms offer tranquillity with premium linens, soft pillows and comfortable mattresses. All rooms offer high-speed wifi, H2K of Harrogate botanicals, hairdryer, smart TV, premium teas and coffee with biscuits in the room.
Classic Rooms - It's All in the Detail
Classic Rooms offer tranquillity with premium linens, soft pillows and comfortable mattresses, combining to create a haven you won’t want to leave.
Deluxe Suite
You won’t want to leave our luxury stay option, a refuge in the midst of your adventure and our largest room with seating area, little extras and a place you wont want to leave.
Deluxe Double Room
A little bit of style, a little bit of luxury. The noticeable extras and size make it worth the spoil.
Superior Double Room
A mid class of room with double bed and no shortage of space or style will leave you with a lasting impression
Superior Family Triple Room
Our mid class family triple for 2 adults and 1 child. A perfect hub for families to relax and unwind whilst exploring the the superb location just outside your door.
Classic Double Room
Our value standard room, four walls, a bed, and a whole lot of style. The perfect match for short trips will leave you wanting more.
Classic Single Room
Not quite a broom cupboard but a cosy room with a single bed and all the amenities, thats all you need!
A Taste of Tradition
Menus are inspired by Modern British food and drink, with many ingredients and produce sourced locally. A unique character shows through from our chefs in dishes, so all that remains is for you to come and try our food.
BFFs with Fur, They’re Inn
Imagine a place where wet noses and wagging tails are cherished. Welcomed with treats and a comfy bed and treated like rockstars in dining venues. You'll find this in our classic hotels along with woodland walks, gourmet doggy meals and new friends. For Doggie specific tables or rooms please call us directly or leave a comment on your reservation.
Photo Album
The Swan Stafford
A Fascinating History
Founded in the 18th century as a coaching inn on Greengate Street, the Swan Hotel Stafford has welcomed travellers for centuries and retains its historic charm.
Staffords Georgian Gem
A historic country town, Stafford boasts a medieval castle, riverside walks, Georgian streets and a rich tapestry of heritage and charm.
The Inn People
Wherever you stay with us, you'll find our wonderful and extraordinary people. A family-oriented culture translates into a heartfelt welcome for all who pass through our doors.
Upcoming Events
Keep an eye on our website for events happening soon
Grand Gardens & Secret Courtyards
From sweeping lawns dressed in blooms to secluded courtyards whispering with history, each inn’s outdoor tells its own little story. Some unfold in grand, green gestures made for gentle wandering, others offer pockets of intimate charm yet all have wonderfully placed seating just for you. Experience the joy of al fresco dining or drinking something wonderful beneath the open skies, every bite, every sip, made more delicious by the breeze and the beauty around you.
It’s Unique, Here's Our Story
Founded in 1996 by Kevin Charity, the Coaching Inn Group began as a family-run business with a big ambition to breathe new life into Britain’s historic inns and hotels.
From its roots in Boston, Lincolnshire, the Group now operates 35 unique properties across the UK. Each one is carefully restored to celebrate its heritage, think oak beams, sash windows, and centuries-old charm, while offering all the modern comforts today’s travellers expect.
At the heart of it all is our belief in “Hospitality from the Heart.” That means caring for our teams like family, working closely with local communities, and making every guest feel truly welcome.
Along the way we’ve picked up some wonderful recognition, named a Which? Recommended Provider for Small Hotel Chains 2024/25, and listed as a Top UK Employer.
We’d love to welcome you to a stay that blends history, warmth and genuine care every time.
From Boston
with love, Adam Charity
Since 1996, we have gathered a joyful portfolio of historic inns and handsome hotels in the UK’s finest places. Think cosy villages, bustling market towns and our stunning national parks. Our mission is simple: to unleash the magic, support our brilliant teams and keep these national treasures shining bright for the next lucky lot.
Marking Milestones
Celebrations
Your celebrations deserve more than candles and cake; they deserve style, sparkle and a setting that says, “You've arrived, so let's celebrate”
A Life Celebrated
Come celebrate a life beautifully lived, shared in style with grace and warmth and bespoke to you and your family's needs.
Exclusive offers
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Current
Dine & Unwind
Indulge and enjoy with our Dine & Unwind package. With 2 nights bed and breakfast stay, you can kick back and relax. To get the most of your time with us, we've included a 3-course dinner on your first evening, perfect for setting you up for a day of exploring the area. What's included: 2-nights bed and breakfast stay 3-course dinner on the night you arrive. *supplements may apply on selected food items Full pre-payment at the time of booking. No changes or cancellations allowed. -
Current
Paws & Relax
Treat yourself and your furry companion to a dog-friendly getaway with our exclusive 'Paws and Relax' offer. Create lasting memories with your pup in tow. Book now and embark on a tail-wagging adventure. Please call CRO to book. What's Included: A delightful 3-course dinner in our bar area or restaurant A cosy and comfortable overnight stay in one of our dog-friendly rooms A cooked breakfast to start your day off right Dog charges included - no need to worry about an extra cost to bring your pup *supplements may apply on selected food items / 2 dogs allowed Fully Pre-Paid with no changes or cancellations allowed -
Current
Winter Escapes – 1 Night
Escape the cold and embrace the warmth of luxury with our Winter Escape offer. Our hotel offers the perfect retreat from the chilly weather. The longer you stay, the more exclusive benefits you can enjoy. Whether you’re looking to unwind or explore, you'll have an unforgettable winter getaway. Book our Winter Escapes package and you'll get: One, two or three nights accommodation in our award-winning rooms A full-cooked breakfast of your choice to start your day right Stay one night; Delicious 2-Course meal and a bottle of house wine Stay two nights; As above, plus a Cream Tea for two Stay three nights; All of the above, plus a free upgrade to a Superior/Deluxe room where applicable So what are you waiting for? Book your Winter Escape today! -
Current
Winter Escapes – 2 Nights
Escape the cold and embrace the warmth of luxury with our Winter Escape offer. Our hotel offers the perfect retreat from the chilly weather. The longer you stay, the more exclusive benefits you can enjoy. Whether you’re looking to unwind or explore, you'll have an unforgettable winter getaway. Book our Winter Escapes package and you'll get: One, two or three nights accommodation in our award-winning rooms A full-cooked breakfast of your choice to start your day right Stay one night; Delicious 2-Course meal and a bottle of house wine Stay two nights; As above, plus a Cream Tea for two Stay three nights; All of the above, plus a free upgrade to a Superior/Deluxe room where applicable So what are you waiting for? Book your Winter Escape today! -
Current
Winter Escapes – 3 Nights
Escape the cold and embrace the warmth of luxury with our Winter Escape offer. Our hotel offers the perfect retreat from the chilly weather. The longer you stay, the more exclusive benefits you can enjoy. Whether you’re looking to unwind or explore, you'll have an unforgettable winter getaway. Book our Winter Escapes package and you'll get: One, two or three nights accommodation in our award-winning rooms A full-cooked breakfast of your choice to start your day right Stay one night; Delicious 2-Course meal and a bottle of house wine Stay two nights; As above, plus a Cream Tea for two Stay three nights; All of the above, plus a free upgrade to a Superior/Deluxe room where applicable So what are you waiting for? Book your Winter Escape today!
Showing 5 promotions from The Swan Hotel - Stafford
Saying “I do” at
The Swan
Weddings at The Swan are laid back and full of charm, with good food, friendly faces and cosy settings that feel just so. Whether you're after something simple or a bit of a knees up, we will help you celebrate your way.
Explore Our Hotels & Inns Countrywide
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The Warwick Arms
Local Attractions
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A House With A Royal History
Located right in the heart of Stafford town centre, The Ancient High House is England's largest surviving timber-framed town house. Built in 1595, it offers a fascinating journey through centuries of history, with period rooms, exhibits, and stories from Elizabethan times, the English Civil War (King Charles I stayed here), and the Edwardian era. -
An Award-Winning Park
A Green Flag award-winning park, Victoria Park is a lovely oasis in the heart of Stafford town centre, situated on the banks of the River Sow. It's perfect for a relaxing stroll, with restored gardens, a children's play area, and often hosts cultural events. It's a great spot to unwind after exploring the town. -
Explore Castle ruins
Dominating the skyline, Stafford Castle has a history spanning over 900 years, from its Norman origins to its Victorian restoration. You can explore the ruins, learn about its past in the visitor centre, and enjoy the woodland walks around the site. They often host events, including a popular annual Shakespeare festival. -
Shugborough Estate (National Trust)
Just a short drive from Stafford, Shugborough Estate is a magnificent National Trust property. It was home to the Anson family for centuries and offers a fantastic day out with a grand mansion, beautiful landscaped gardens, a working historic farm with rare breed animals, and a captivating walled garden. You can easily spend a full day exploring everything.
Showing 4 local attractions near The Swan Hotel - Stafford
The Burning Questions!
Check-in is guaranteed from 03.00pm and Check-out is 11.00am.
Yes, there is a large on-site car park.
No.
Yes, we are at the centre of town on Greengate.
Yes.
This depends on the room terms booked; we offer room and breakfast and room only.
No.
Buy Gifts
The Art of Giving can be experienced with our gift vouchers and cards.
Contact & Location
You can find us here, or if you prefer, please contact us for directions.
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